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Why lockdown is the best time to market your business!

You may think that now is the time to stop marketing your business as we are all in lockdown and things are quiet. No! That’s not the case, in fact it’s the opposite!! Now is the time to increase your online presence and to develop your brand awareness. Although we may not be able to […]

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How has technology changed marketing?

Technology strongly influences how we live, learn, and work.  It is constantly changing and evolving. Because of this, it means that we have to adapt and change how we market our organisations, products and services. Social media has given us different platforms to promote and increase awareness, develop strong relationships with our customers and introduce […]

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Changes to Facebook – what does this mean for your business?

Following on from Mark Zuckerburg’s new years’ resolution to ‘fix’ Facebook, yesterday he announced some of the changes that will be implemented. The original purpose of Facebook was to help people connect and the announcement details a re-focus on this. Content from family and friends will be prioritised over public content and the emphasis will be […]