Why does business needs to be sustainable? During challenging times such as economic uncertainty or the current COVID-19 situation those of us that run our own businesses can feel the stress and pressure on our own incomes. This can be for a variety of reasons and they are often out of our control. Sadly, for […]
When is a pinned tweet a bad idea?
You may say never, but we would have to disagree! We understand that pinning a post to the top of your twitter feed allows more people to see your important and time sensitive information. So why do we hate them so much? We use twitter a lot for business and occasionally for our personal use. […]
Why lockdown is the best time to market your business!
You may think that now is the time to stop marketing your business as we are all in lockdown and things are quiet. No! That’s not the case, in fact it’s the opposite!! Now is the time to increase your online presence and to develop your brand awareness. Although we may not be able to […]
Working Remotely
Given the current situation many of us are now working from home. Here at Mood, we frequently work from home and have remote offices; one in the South West and one in the North West. Much of our work is IT based so as long as we have good wifi service we can work anywhere.
Digital Transformation Video 2019
2019 With 2019 coming to end and most of us busily preparing for 2020, we thought we would share one of our favourite videos with you. Not only does it give you some incredible statistics about social media, it shows how the world is changing and welcoming the digital world into all aspects of our […]
The Wellspring Project
Just in case you haven’t heard already, we are working with the Wellspring Project in Stockport, on a Reverse Advent Calendar. Having visited the Wellspring Project last month, Sharon was astounded by how many people they help on a daily basis. If you haven’t heard of them, the Wellspring are a charity that are open […]
Black Friday Deals!
Don’t get me wrong, I love a bargain as much as anyone but I’m sure you are all aware that some of these ‘fantastic deals’ are just not good deals! TV stations usually show huge riots of people trying to get the best retail deals – pushing and shoving each other to get the product […]
Useful dates for your business marketing planning
Significant dates throughout the year There are many special days every year that your business can use as a marketing opportunity. The themes for these days can help your business be found through various searches. You can incorporate a business service or product into the content and you have a topical piece for both your […]
What should you put in your business marketing strategy?
How to start creating your business marketing strategy If you run a business and you are about the start advertising or promoting your business in any way you should have created a marketing strategy. This document will help you to ensure that all of your marketing activity will produce the results you are hoping to […]
How to create a content calendar
Why do you need a content calendar? As a business, having a content calendar will help you to prepare your marketing material in advance. You know what needs to be done in the coming months and it allows you time to create the perfect content. We create content calendars for all of our clients, it […]